Objective: Craft a kid-friendly identity around the chosen new channel name, Rootle. Incorporate themes tying into the word meaning [to root, unearth, bring to light]…
Category: Branding
Dragon Cables
Objective: Update the established Dragon Cable branding to a more modern and flexible aesthetic. (Death to Papyrus.) Solution: As usual, I started with some sketching….
Explorer Channel
Objective: Update the existing channel identity and style, modifying the title from UNC-EX to the Explorer Channel. Solution: The overarching design themes were maintained with…
The Mad Dollar
The Name The hardest part about opening an Etsy store was picking the name. I liked the idea of incorporating my name, but mine happens…
PMNC
PMNC Mission: On air, online and in person, Public Media North Carolina connects North Carolinians with each other, the world and endless possibility by providing…
NC Channel
Objective: Create a modern identity for the North Carolina Channel that will demonstrate brand longevity and resonate with a target audience primarily in the 25-50…